Recipe App for iOS/Android

Recipe website 12tomatoes.com sought to launch a localized customer experience in 2018, giving their users a direct and customizable source for their content.

Client:

GreaterGood/Charity U.S.A.

Goal:

Create a rich brand experience that enhances the user’s relationship with the content they already love.

Approach:

The 12 Tomatoes app was developed with React Native, giving it technological limitations, but also allowing the design process to begin at an atomic level and grow as components were identified and documented. This approach allowed for developers to begin much earlier and for pages deeper in the architecture to be assembled from mostly existing pieces.

The Result:

The 12 Tomatoes app has successfully brought the brand’s content to thousands of users on both iOS and Android.

Tools: Sketch, InVision, React Native